Short Documentary Exploring Rogers Road Commuinty
Working closely with the City Of Toronto. We asked to highlight Rogers Road as an area. To be considered a remember of Toronto BIA. promote Rogers Road including Small Business owners in the narrative.
The purpose of the video was to raise awareness of the area, in hopes of being a member of the Toronto BIA (Business Improvement areas)
We kept a small crew and produced and shot the documentary. Working with the city we had to tick off certain boxes, but also had to make something interesting.
This video was submitted and screened to the council, mayor and decision-makers. Rogers Road later became a member of Toronto BIA.
A Business Improvement Area (BIA) is made up of commercial and industrial property owners and their non-residential tenants who join together